Philosophy & Principles

Prime Solutions International excels as the undisputed leader in the development of safety, health and environmental media for effective use in campaigns.

All our products are developed with care and understanding to meet the needs of our clients and their employees. It is imperative to get a clear message across to ensure full understanding. Our interactive involvement with clients, specifically in the mining industry, gives us a wide perspective approach to produce the “Prime Solution” to your specific needs.

PSI focuses on the professional execution of inventive ideas, across all media platforms, to enhance, promote and fulfill the strategic, predetermined goals of its corporate clients. We do not create confusion with over the top rocket science type information. Our primary philosophy implies: “Full understanding ensures correct application.”

PSI is the leader in concept design with major successes in campaign development and more than 9 years experience in the mining sector. We provide new innovative ideas to assist with campaign launches and specifically focus on Brand Sensing - using all five senses in our marketing ploy.  Advertising usually concentrates solely on the visual, but PSI also includes marketing using touch, sound, taste and smell!

 





PSI develops all campaign material ranging from editorial, campaign booklets and posters, to incentive cards and other promotional gifts. We thrive on innovative ideas and own a few state-of-the-art patented products which include Edu-wheels, Roller Light Boxes, Pouch Banners, Interactive Grid Banners and Scratchies. Our unique method to get the workforce more involved, is to bring the campaign and messaging to the operations area and away from the standard office methods. This is to interact, train, inform and reward the workforce in their environment.

One can only launch a behavioural based safety campaign (with the focus on taking responsibility for me and my fellow worker’s actions), once systems, policies and safety procedures are known and understood. It is the function of PSI to utilise positioned media and devices to stimulate interest in these sometimes “difficult to understand subjects.” Any campaign needs a spokesperson - the most common spokesperson, who has no colour or creed, has no gender and is accepted throughout the pyramid of the workforce is a mascot, with its own distinctive persona grata - take IMPI for example:
    I   -   Impala
    M   -   Manages
    P   -   Prevention of
    I   -   Injuries